Post Utme Uniport 2019 Commerce Question 1

Practice objective / multiple choice question 1 from the 2019 Post Utme Uniport Commerce examination.

Post Utme Uniport 2019 Commerce Objective / Multiple Choice
Question 1 POST_UTME_UNIPORT • 2019 • COMMERCE • objective

A firm's marketing strategy involves creating a unique selling proposition (USP) to differentiate its product from competitors. What is the primary purpose of a USP?

Answer Options

A. To increase brand awareness
Correct Answer B. To create a perceived value for the product
C. To reduce production costs
D. To increase market share
Correct Answer
B
Correct Option:
To create a perceived value for the product

About This Question

This is Post Utme Uniport 2019 Commerce Question 1. It is one of the objective questions from the 2019 Post Utme Uniport Commerce examination.

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