Post Utme Ims U 2019 Commerce Question 38

Practice objective / multiple choice question 38 from the 2019 Post Utme Ims U Commerce examination.

Post Utme Ims U 2019 Commerce Objective / Multiple Choice
Question 38 POST_UTME_IMS_U • 2019 • COMMERCE • objective

A company is considering two marketing strategies: a high-low pricing strategy and a penetration pricing strategy. Which of the following is a characteristic of the penetration pricing strategy?

Answer Options

A. Setting a high price to maximize profits.
Correct Answer B. Setting a low price to attract a large market share.
C. Using advertising to create brand awareness.
D. Focusing on a specific target market.
Correct Answer
B
Correct Option:
Setting a low price to attract a large market share.

About This Question

This is Post Utme Ims U 2019 Commerce Question 38. It is one of the objective questions from the 2019 Post Utme Ims U Commerce examination.

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