Waec Model Questions Vol1 2022 Commerce Question 35

Practice objective / multiple choice question 35 from the 2022 Waec Model Questions Vol1 Commerce examination.

Waec Model Questions Vol1 2022 Commerce Objective / Multiple Choice Hard Difficulty
Question 35 WAEC_MODEL_QUESTIONS_VOL1 • 2022 • COMMERCE • objective

An advertising agency proposes two media plans for a product launch. Plan A uses television ads costing ₦150,000 per spot and each spot delivers 4 Gross Rating Points (GRPs). Plan B uses radio ads costing ₦45,000 per spot and each spot delivers 1.5 GRPs. The client wants to achieve at least 120 GRPs with the lowest possible total cost, but also requires that the TV GRPs constitute at least 40% of the total GRPs. Determine the optimal number of TV and radio spots that satisfy these conditions and give the minimum total cost.

Answer Options

A. 10 TV spots and 60 radio spots; minimum total cost = ₦4,200,000
Correct Answer B. 12 TV spots and 48 radio spots; minimum total cost = ₦3,960,000
C. 14 TV spots and 36 radio spots; minimum total cost = ₦3,720,000
D. 8 TV spots and 64 radio spots; minimum total cost = ₦4,080,000
Correct Answer
B
Correct Option:
12 TV spots and 48 radio spots; minimum total cost = ₦3,960,000

About This Question

This is Waec Model Questions Vol1 2022 Commerce Question 35. It is one of the objective questions from the 2022 Waec Model Questions Vol1 Commerce examination.

Difficulty level: Hard .

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