Neco Model Questions Vol1 2025 Commerce Question 44
Practice objective / multiple choice question 44 from the 2025 Neco Model Questions Vol1 Commerce examination.
An advertising campaign can use TV and radio spots. A TV spot costs \(\text{₦}150,000\) per 30‑second airing and reaches 2 % of the target market per airing. A radio spot costs \(\text{₦}30,000\) per 60‑second airing and reaches 1.5 % per airing. The target market size is 5,000,000 people. The advertiser wants to achieve at least 300 GRPs at the lowest possible total cost. (One GRP = reach % × 100.) Determine the integer numbers of TV and radio airings that meet or exceed the target GRPs at minimum cost, and state that minimum cost.
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This is Neco Model Questions Vol1 2025 Commerce Question 44. It is one of the objective questions from the 2025 Neco Model Questions Vol1 Commerce examination.
Difficulty level: Hard .
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