Neco Model Questions Vol1 2023 Commerce Question 7

Practice objective / multiple choice question 7 from the 2023 Neco Model Questions Vol1 Commerce examination.

Neco Model Questions Vol1 2023 Commerce Objective / Multiple Choice Hard Difficulty
Question 7 NECO_MODEL_QUESTIONS_VOL1 • 2023 • COMMERCE • objective

A firm has a total advertising budget of ₦2,000,000. It can purchase TV spots at ₦250,000 each and Radio spots at ₦80,000 each. The first TV spot reaches 150,000 audience members; each additional TV spot reaches 10\% fewer new members than the preceding TV spot. The first Radio spot reaches 50,000 audience members; each additional Radio spot reaches 5\% fewer new members than the preceding Radio spot. At least one TV spot and one Radio spot must be bought. Find the numbers of TV and Radio spots that maximise total audience reach without exceeding the budget, and state the maximum reach obtained.

Answer Options

A. 5 TV spots and 9 Radio spots; maximum reach ≈ 970,000 individuals
Correct Answer B. 5 TV spots and 9 Radio spots; maximum reach ≈ 984,265 individuals
C. 6 TV spots and 8 Radio spots; maximum reach ≈ 989,300 individuals
D. 4 TV spots and 10 Radio spots; maximum reach ≈ 970,120 individuals
Correct Answer
B
Correct Option:
5 TV spots and 9 Radio spots; maximum reach ≈ 984,265 individuals

About This Question

This is Neco Model Questions Vol1 2023 Commerce Question 7. It is one of the objective questions from the 2023 Neco Model Questions Vol1 Commerce examination.

Difficulty level: Hard .

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