Neco Model Questions Vol1 2020 Commerce Question 23
Practice objective / multiple choice question 23 from the 2020 Neco Model Questions Vol1 Commerce examination.
An online advertising campaign costs \(\text{₦}3,500\) per thousand impressions (CPM). The campaign is expected to generate 120,000 impressions. Of these impressions, 4% result in clicks, and each click leads to a purchase with probability 6%. The profit earned from each purchase is \(\text{₦}9,200\). Calculate the net profit (total profit from purchases minus the advertising cost).
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About This Question
This is Neco Model Questions Vol1 2020 Commerce Question 23. It is one of the objective questions from the 2020 Neco Model Questions Vol1 Commerce examination.
Difficulty level: Hard .
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