Neco Model Questions Vol1 2019 Commerce Question 18
Practice objective / multiple choice question 18 from the 2019 Neco Model Questions Vol1 Commerce examination.
An advertising campaign aims to achieve a total of 200 GRPs. The target audience consists of 250,000 people. The media plan uses two media: TV and radio. Each TV spot costs \(\text{₦}20,000\) and delivers 20 GRPs; each radio spot costs \(\text{₦}4,000\) and delivers 5 GRPs. The advertiser wants to allocate at least twice as many GRPs to TV as to radio, must purchase at least one radio spot, and the total cost must not exceed \(\text{₦}200,000\). Determine the number of TV spots and radio spots that meet the GRP target and cost constraint while maximising the number of TV spots.
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About This Question
This is Neco Model Questions Vol1 2019 Commerce Question 18. It is one of the objective questions from the 2019 Neco Model Questions Vol1 Commerce examination.
Difficulty level: Hard .
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