Neco Model Questions Vol1 2017 Commerce Question 29
Practice objective / multiple choice question 29 from the 2017 Neco Model Questions Vol1 Commerce examination.
A company wants to reach at least 190,000 unique individuals through advertising. Two media are available:\n\(\text{TV spot: initial reach }30{,}000\text{ people, cost }\₦150{,}000\text{ per spot. Each additional TV spot adds }80\%\text{ of the previous spot's reach.}\)\n\(\text{Radio spot: initial reach }15{,}000\text{ people, cost }\₦70{,}000\text{ per spot. Each additional Radio spot adds }70\%\text{ of the previous spot's reach.}\)\nDetermine the minimum total advertising cost (in naira) required to achieve the target reach, and give the numbers of TV and Radio spots that should be used. State the cost and the spot numbers.
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About This Question
This is Neco Model Questions Vol1 2017 Commerce Question 29. It is one of the objective questions from the 2017 Neco Model Questions Vol1 Commerce examination.
Difficulty level: Hard .
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