Neco 2025 Commerce Question 45
Practice objective / multiple choice question 45 from the 2025 Neco Commerce examination.
An advertising agency plans a television campaign for a product. The target audience consists of 1,200,000 viewers. Each TV spot reaches 2.5% of the target audience and costs ₦45,000. The agency wants to achieve a Gross Rating Point (GRP) of at least 250 and also ensure that the average frequency (the number of times the average viewer sees the ad) is at least 3. Determine the minimum number of spots required, the total cost of the campaign, and the cost per thousand impressions (CPM) based on total impressions delivered. Give your answer as three numbers separated by commas: number of spots, total cost (Naira), CPM (Naira).
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About This Question
This is Neco 2025 Commerce Question 45. It is one of the objective questions from the 2025 Neco Commerce examination.
Difficulty level: Hard .
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