Neco 2022 Commerce Question 15

Practice objective / multiple choice question 15 from the 2022 Neco Commerce examination.

Neco 2022 Commerce Objective / Multiple Choice Hard Difficulty
Question 15 NECO • 2022 • COMMERCE • objective

An advertiser wants to achieve at least 300 Gross Rating Points (GRPs) for a campaign. Two media are available: TV with a cost per mille (CPM) of ₦800 and Radio with a CPM of ₦1,200. Each TV spot delivers 2 GRPs and each Radio spot delivers 1.5 GRPs. Due to scheduling limits, no more than 100 TV spots can be purchased. Determine the number of TV and Radio spots that will achieve the target GRPs at the minimum total cost, and state that minimum cost.

Answer Options

Correct Answer A. 100 TV spots and 67 Radio spots; minimum total cost = ₦16,040,000
B. 95 TV spots and 73 Radio spots; minimum total cost = ₦15,560,000
C. 80 TV spots and 100 Radio spots; minimum total cost = ₦15,800,000
D. 100 TV spots and 70 Radio spots; minimum total cost = ₦16,200,000
Correct Answer
A
Correct Option:
100 TV spots and 67 Radio spots; minimum total cost = ₦16,040,000

About This Question

This is Neco 2022 Commerce Question 15. It is one of the objective questions from the 2022 Neco Commerce examination.

Difficulty level: Hard .

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