Gce Model Questions Vol1 2024 Commerce Question 33

Practice objective / multiple choice question 33 from the 2024 Gce Model Questions Vol1 Commerce examination.

Gce Model Questions Vol1 2024 Commerce Objective / Multiple Choice Hard Difficulty
Question 33 GCE_MODEL_QUESTIONS_VOL1 • 2024 • COMMERCE • objective

An advertiser has a budget of \(\text{₦}500{,}000\) for a TV campaign. The TV channel charges \(\text{₦}2{,}500\) for each 30‑second spot. Each spot reaches \(0.8\%\) of the target audience of \(2{,}000{,}000\) people. The advertiser wants to achieve at least \(120\) gross rating points (GRP). The channel offers a \(10\%\) discount on the spot rate if more than \(100\) spots are purchased. Determine the minimum number of spots required to meet the GRP target, the total cost after any discount, and whether the budget is sufficient (state any shortfall if it is not).

Answer Options

A. 160 spots, total cost ₦340,000, shortfall ₦0
B. 140 spots, total cost ₦315,000, shortfall ₦0
Correct Answer C. 150 spots, total cost ₦337,500, shortfall ₦0
D. 150 spots, total cost ₦350,000, shortfall ₦12,500
Correct Answer
C
Correct Option:
150 spots, total cost ₦337,500, shortfall ₦0

About This Question

This is Gce Model Questions Vol1 2024 Commerce Question 33. It is one of the objective questions from the 2024 Gce Model Questions Vol1 Commerce examination.

Difficulty level: Hard .

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