Gce Model Questions Vol1 2022 Commerce Question 31

Practice objective / multiple choice question 31 from the 2022 Gce Model Questions Vol1 Commerce examination.

Gce Model Questions Vol1 2022 Commerce Objective / Multiple Choice Hard Difficulty
Question 31 GCE_MODEL_QUESTIONS_VOL1 • 2022 • COMMERCE • objective

A firm wishes to run a TV advertising campaign. The agency's base rate for a 30‑second TV spot is \(\text{₦}8,000\). The firm negotiates a \(12\%\) discount on the base rate, and if it books more than 10 spots it receives an additional \(5\%\) discount on the already discounted price. A government tax of \(7.5\%\) is added to the final amount. Each spot generates revenue as follows: the first five spots each bring in \(\text{₦}20,000\), and each subsequent spot generates \(10\%\) less revenue than the preceding spot. The firm has a maximum advertising budget of \(\text{₦}200,000\). Determine the number of spots the firm should book to maximise net profit (revenue minus total advertising cost) without exceeding the budget, and state the resulting net profit.

Answer Options

A. 15 spots; net profit = ₦101,300
B. 13 spots; net profit = ₦98,450
Correct Answer C. 14 spots; net profit = ₦105,826
D. 12 spots; net profit = ₦95,200
Correct Answer
C
Correct Option:
14 spots; net profit = ₦105,826

About This Question

This is Gce Model Questions Vol1 2022 Commerce Question 31. It is one of the objective questions from the 2022 Gce Model Questions Vol1 Commerce examination.

Difficulty level: Hard .

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