Gce Model Questions Vol1 2019 Commerce Question 9
Practice objective / multiple choice question 9 from the 2019 Gce Model Questions Vol1 Commerce examination.
A company launches a TV advertising campaign. The production cost of the ad is \(4{,}000{,}000\) ₦ (fixed). The cost of airing the ad is \(150{,}000\) ₦ per week for the first four weeks and \(120{,}000\) ₦ per week thereafter. The ad reaches 12{,}000 new customers in the first week; each subsequent week the number of new customers is 85 % of the previous week. Each new customer generates a profit of \(100\) ₦. Determine the minimum integer number of weeks the ad must run for the campaign to break even (total profit ≥ total cost). Also give the total profit earned when the ad is run for that minimum number of weeks.
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About This Question
This is Gce Model Questions Vol1 2019 Commerce Question 9. It is one of the objective questions from the 2019 Gce Model Questions Vol1 Commerce examination.
Difficulty level: Hard .
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