Post Utme Unilag 2021 Commerce Question 27

Practice objective / multiple choice question 27 from the 2021 Post Utme Unilag Commerce examination.

Post Utme Unilag 2021 Commerce Objective / Multiple Choice
Question 27 POST_UTME_UNILAG • 2021 • COMMERCE • objective

A firm's marketing mix consists of four main elements: product, price, promotion, and place. What is the primary function of the product element in the marketing mix?

Answer Options

Correct Answer A. To create a unique selling proposition for the product
B. To determine the price of the product
C. To develop a promotional strategy for the product
D. To decide on the distribution channels for the product
Correct Answer
A
Correct Option:
To create a unique selling proposition for the product

About This Question

This is Post Utme Unilag 2021 Commerce Question 27. It is one of the objective questions from the 2021 Post Utme Unilag Commerce examination.

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