Post Utme Summit University 2017 Commerce Question 33

Practice objective / multiple choice question 33 from the 2017 Post Utme Summit University Commerce examination.

Post Utme Summit University 2017 Commerce Objective / Multiple Choice
Question 33 POST_UTME_SUMMIT_UNIVERSITY • 2017 • COMMERCE • objective

A marketing manager is responsible for launching a new product in the Nigerian market. The product is a premium smartphone with advanced features. Identify the target market for this product and explain the marketing mix (4 Ps) that would be used to promote it.

Answer Options

Correct Answer A. Young professionals aged 25-40, with a focus on the 4 Ps of product, price, promotion, and place.
B. Middle-aged individuals aged 40-60, with a focus on the 4 Ps of product, price, promotion, and place.
C. Older adults aged 60+, with a focus on the 4 Ps of product, price, promotion, and place.
D. Children aged 10-18, with a focus on the 4 Ps of product, price, promotion, and place.
Correct Answer
A
Correct Option:
Young professionals aged 25-40, with a focus on the 4 Ps of product, price, promotion, and place.

About This Question

This is Post Utme Summit University 2017 Commerce Question 33. It is one of the objective questions from the 2017 Post Utme Summit University Commerce examination.

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