POST UTME SKYLINE UNIVERSITY 2024 Commerce | Objective

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Question 1
A firm's marketing strategy involves creating a unique selling proposition (USP) to differentiate its product from competitors. Which of the following is a key element of a USP?
A. Quality
B. Price
C. Brand recognition
Correct D. Innovation

Correct Answer: D

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Question 2
A company is considering expanding its operations to a new market. Which of the following is a key factor to consider when evaluating the feasibility of this expansion?
A. Market size
B. Competitor analysis
Correct C. Regulatory environment
D. Supply chain logistics

Correct Answer: C

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Question 3
A firm's supply chain involves the transportation of goods from a supplier to a warehouse. Which of the following transportation modes is most suitable for this scenario?
A. Air freight
Correct B. Truckload
C. Intermodal
D. Rail

Correct Answer: B

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Question 4
A company is considering implementing a just-in-time (JIT) inventory system. Which of the following is a key benefit of JIT?
Correct A. Reduced inventory costs
B. Improved supply chain visibility
C. Increased production efficiency
D. Enhanced customer satisfaction

Correct Answer: A

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Question 5
A firm's marketing mix involves the use of social media to promote its products. Which of the following is a key advantage of using social media?
A. Increased brand awareness
Correct B. Improved customer engagement
C. Enhanced customer service
D. Reduced marketing costs

Correct Answer: B

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Question 6
A sole trader's business is considered a separate legal entity from its owner. However, the owner's personal assets are still at risk in case of business debts. What is the name of this type of business structure?
Correct A. Sole Proprietorship
B. Partnership
C. Limited Liability Company
D. Cooperative

Correct Answer: A

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Question 7
A company's articles of association may contain provisions that restrict the transfer of shares. What is the purpose of such provisions?
A. To prevent the concentration of ownership
Correct B. To ensure that shares are transferred to a specific individual or group
C. To allow for the easy transfer of shares
D. To increase the company's capital

Correct Answer: B

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Question 8
A marketing strategy that focuses on creating a unique selling proposition (USP) for a product or service is known as?
A. Segmentation, Targeting, and Positioning (STP)
B. Product Life Cycle (PLC)
Correct C. Unique Selling Proposition (USP)
D. Market Mix (4Ps)

Correct Answer: C

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Question 9
A warehouse's inventory management system uses the First-In-First-Out (FIFO) method to track stock levels. What is the purpose of this method?
Correct A. To ensure that the oldest stock is sold first
B. To prevent stock from expiring
C. To reduce storage costs
D. To increase sales revenue

Correct Answer: A

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Question 10
A bank's cash management system uses the float concept to manage its cash flows. What is the float concept?
Correct A. The time difference between when a payment is made and when it is received
B. The difference between the bank's cash balance and its actual cash position
C. The interest earned on a bank's cash balance
D. The cost of maintaining a cash reserve

Correct Answer: A

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Question 11
A firm specializes in producing only one good. This is an example of:
A. Perfect Competition
B. Monopoly
C. Monopolistic Competition
Correct D. Pure Monopoly

Correct Answer: D

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Question 12
A firm's production function is given by Q = 2L^(1/2)K^(1/2). If the firm wants to produce 16 units of output, and it has 4 units of labor and 9 units of capital, what is the opportunity cost of labor?
A. 1 unit of capital
B. 2 units of capital
Correct C. 3 units of capital
D. 4 units of capital

Correct Answer: C

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Question 13
A firm is considering two different production processes. Process A requires 2 units of labor and 3 units of capital to produce 6 units of output, while Process B requires 3 units of labor and 2 units of capital to produce 6 units of output. Which process has the higher opportunity cost of labor?
Correct A. Process A
B. Process B
C. Both processes have the same opportunity cost of labor
D. Neither process has a higher opportunity cost of labor

Correct Answer: A

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Question 14
A firm's total revenue function is given by TR = 2Q^2. If the firm produces 4 units of output, what is its total revenue?
A. 16
Correct B. 32
C. 64
D. 128

Correct Answer: B

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Question 15
A firm's marginal revenue function is given by MR = 4Q. If the firm produces 3 units of output, what is its marginal revenue?
A. 6
Correct B. 12
C. 18
D. 24

Correct Answer: B

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Question 16
In a perfectly competitive market, the law of diminishing marginal utility leads to a decrease in the marginal revenue product of a firm's inputs. What is the likely outcome for the firm's production level?
A. Increase in production level
Correct B. Decrease in production level
C. No change in production level
D. Increase in price

Correct Answer: B

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Question 17
A company is considering the introduction of a new product line. The product has a high fixed cost but a low variable cost. Which of the following is a likely reason for the company's decision?
A. The company wants to increase its market share
B. The company wants to reduce its costs
C. The company wants to increase its revenue
Correct D. The company wants to diversify its product line

Correct Answer: D

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Question 18
A firm is considering the use of a new production technology. The new technology has a higher fixed cost but a lower variable cost compared to the existing technology. What is the likely outcome for the firm's production level?
Correct A. Increase in production level
B. Decrease in production level
C. No change in production level
D. Increase in price

Correct Answer: A

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Question 19
A company is considering the introduction of a new product line. The product has a high fixed cost but a low variable cost. Which of the following is a likely reason for the company's decision?
A. The company wants to increase its market share
B. The company wants to reduce its costs
C. The company wants to increase its revenue
Correct D. The company wants to diversify its product line

Correct Answer: D

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Question 20
A firm is considering the use of a new production technology. The new technology has a higher fixed cost but a lower variable cost compared to the existing technology. What is the likely outcome for the firm's production level?
Correct A. Increase in production level
B. Decrease in production level
C. No change in production level
D. Increase in price

Correct Answer: A

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Question 21
A company is considering two marketing strategies: one that focuses on social media advertising and another that focuses on influencer marketing. If the company expects to reach 10,000 potential customers through social media advertising and 5,000 potential customers through influencer marketing, and if the cost of social media advertising is ₦500 per customer and the cost of influencer marketing is ₦1,000 per customer, what is the total cost of reaching 15,000 potential customers?
A. ₦12,500
Correct B. ₦15,000
C. ₦17,500
D. ₦20,000

Correct Answer: B

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Question 22
A firm is considering exporting its products to a foreign market. The firm has estimated that the demand for its product in the foreign market is given by the equation Q = 100 - 2P, where Q is the quantity demanded and P is the price. If the firm wants to maximize its revenue, what price should it charge for its product?
A. ₦50
B. ₦75
Correct C. ₦100
D. ₦125

Correct Answer: C

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Question 23
A company is considering two transportation options for its products: one that uses a truck and another that uses a ship. If the cost of using a truck is ₦500 per kilometer and the cost of using a ship is ₦1,000 per kilometer, and if the company expects to transport 10,000 kilometers, what is the total cost of transportation?
A. ₦5,000,000
B. ₦6,000,000
Correct C. ₦7,000,000
D. ₦8,000,000

Correct Answer: C

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Question 24
A consumer has a budget of ₦10,000 to spend on two products: a phone and a laptop. The phone costs ₦5,000 and the laptop costs ₦8,000. If the consumer wants to maximize the number of products purchased, what is the maximum number of products that can be purchased?
A. 2
Correct B. 3
C. 4
D. 5

Correct Answer: B

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Question 25
A company is considering two warehousing options: one that uses a first-in-first-out (FIFO) inventory management system and another that uses a last-in-first-out (LIFO) inventory management system. If the company expects to sell 10,000 units of a product, and if the cost of the product is ₦100 per unit, what is the total cost of inventory management?
A. ₦500,000
B. ₦750,000
Correct C. ₦1,000,000
D. ₦1,250,000

Correct Answer: C

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