Post Utme Skyline University 2021 Commerce Question 33

Practice objective / multiple choice question 33 from the 2021 Post Utme Skyline University Commerce examination.

Post Utme Skyline University 2021 Commerce Objective / Multiple Choice
Question 33 POST_UTME_SKYLINE_UNIVERSITY • 2021 • COMMERCE • objective

A firm is considering two different marketing strategies to promote its product. Strategy A involves a high level of advertising expenditure and a low level of sales promotion. Strategy B involves a low level of advertising expenditure and a high level of sales promotion. If the firm's objective is to maximize sales revenue, which strategy should it choose?

Answer Options

A. Strategy A
Correct Answer B. Strategy B
C. Both strategies are equally effective
D. Neither strategy is effective
Correct Answer
B
Correct Option:
Strategy B

About This Question

This is Post Utme Skyline University 2021 Commerce Question 33. It is one of the objective questions from the 2021 Post Utme Skyline University Commerce examination.

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