Post Utme Pan Atlantic University 2017 Commerce Question 2
Practice objective / multiple choice question 2 from the 2017 Post Utme Pan Atlantic University Commerce examination.
A company is considering two different marketing strategies for its new product. Strategy A involves a high initial investment of ₦1,000,000 and a marketing budget of ₦500,000 per year for 5 years. Strategy B involves a low initial investment of ₦200,000 and a marketing budget of ₦750,000 per year for 5 years. Which strategy is more likely to result in higher sales?
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About This Question
This is Post Utme Pan Atlantic University 2017 Commerce Question 2. It is one of the objective questions from the 2017 Post Utme Pan Atlantic University Commerce examination.
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