Post Utme Lautech 2025 Commerce Question 5

Practice objective / multiple choice question 5 from the 2025 Post Utme Lautech Commerce examination.

Post Utme Lautech 2025 Commerce Objective / Multiple Choice
Question 5 POST_UTME_LAUTECH • 2025 • COMMERCE • objective

A company is considering launching a new product line. The product has a high demand in the market, but the production costs are expected to be high. The company's marketing manager has suggested that the product be launched in a limited quantity to test the market response. However, the financial controller is concerned that the high production costs may lead to a loss. Which of the following marketing strategies is most appropriate for this situation?

Answer Options

Correct Answer A. Test Market Strategy
B. Product Line Extension
C. Market Penetration Strategy
D. Market Development Strategy
Correct Answer
A
Correct Option:
Test Market Strategy

About This Question

This is Post Utme Lautech 2025 Commerce Question 5. It is one of the objective questions from the 2025 Post Utme Lautech Commerce examination.

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