Post Utme Lautech 2024 Commerce Question 21

Practice objective / multiple choice question 21 from the 2024 Post Utme Lautech Commerce examination.

Post Utme Lautech 2024 Commerce Objective / Multiple Choice
Question 21 POST_UTME_LAUTECH • 2024 • COMMERCE • objective

A company is considering two different marketing strategies for its new product. Strategy A involves a high upfront cost of ₦5 million, but it is expected to generate ₦20 million in revenue over the next 5 years. Strategy B involves a lower upfront cost of ₦2 million, but it is expected to generate ₦15 million in revenue over the next 5 years. Which strategy has a higher net present value (NPV) if the discount rate is 10%?

Answer Options

Correct Answer A. Strategy A
B. Strategy B
C. Both strategies have the same NPV
D. Neither strategy has a positive NPV
Correct Answer
A
Correct Option:
Strategy A

About This Question

This is Post Utme Lautech 2024 Commerce Question 21. It is one of the objective questions from the 2024 Post Utme Lautech Commerce examination.

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