Post Utme Lautech 2021 Commerce Question 36

Practice objective / multiple choice question 36 from the 2021 Post Utme Lautech Commerce examination.

Post Utme Lautech 2021 Commerce Objective / Multiple Choice
Question 36 POST_UTME_LAUTECH • 2021 • COMMERCE • objective

A firm's marketing strategy involves creating a unique selling proposition (USP) to differentiate its product from competitors. Which of the following is a key characteristic of a USP?

Answer Options

Correct Answer A. It is a statement that highlights the product's features and benefits
B. It is a statement that emphasizes the product's price and quality
C. It is a statement that focuses on the product's brand identity
D. It is a statement that compares the product to its competitors
Correct Answer
A
Correct Option:
It is a statement that highlights the product's features and benefits

About This Question

This is Post Utme Lautech 2021 Commerce Question 36. It is one of the objective questions from the 2021 Post Utme Lautech Commerce examination.

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