Post Utme Lasu 2018 Commerce Question 19

Practice objective / multiple choice question 19 from the 2018 Post Utme Lasu Commerce examination.

Post Utme Lasu 2018 Commerce Objective / Multiple Choice
Question 19 POST_UTME_LASU • 2018 • COMMERCE • objective

A firm's marketing mix involves the use of social media to promote its products. Which of the following is the primary benefit of this strategy?

Answer Options

A. Increased brand awareness
Correct Answer B. Improved customer engagement
C. Enhanced customer loyalty
D. Increased sales
Correct Answer
B
Correct Option:
Improved customer engagement

About This Question

This is Post Utme Lasu 2018 Commerce Question 19. It is one of the objective questions from the 2018 Post Utme Lasu Commerce examination.

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