Post Utme Ims U 2020 Commerce Question 1

Practice objective / multiple choice question 1 from the 2020 Post Utme Ims U Commerce examination.

Post Utme Ims U 2020 Commerce Objective / Multiple Choice
Question 1 POST_UTME_IMS_U • 2020 • COMMERCE • objective

A firm's marketing strategy involves the use of a combination of the product, price, place, and promotion variables. Which of the following is NOT a characteristic of a product variable?

Answer Options

A. Product life cycle
B. Product mix
C. Product positioning
Correct Answer D. Product quality
Correct Answer
D
Correct Option:
Product quality

About This Question

This is Post Utme Ims U 2020 Commerce Question 1. It is one of the objective questions from the 2020 Post Utme Ims U Commerce examination.

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