Post Utme Greenfield University 2018 Commerce Question 26

Practice objective / multiple choice question 26 from the 2018 Post Utme Greenfield University Commerce examination.

Post Utme Greenfield University 2018 Commerce Objective / Multiple Choice
Question 26 POST_UTME_GREENFIELD_UNIVERSITY • 2018 • COMMERCE • objective

The concept of 'captive market' in marketing refers to a situation where a company has a monopoly over a particular product or service, thereby limiting consumer choice. Which of the following is an example of a captive market?

Answer Options

Correct Answer A. A company that produces a unique product with no substitutes
B. A company that operates in a highly competitive market
C. A company that has a strong brand presence
D. A company that has a high market share
Correct Answer
A
Correct Option:
A company that produces a unique product with no substitutes

About This Question

This is Post Utme Greenfield University 2018 Commerce Question 26. It is one of the objective questions from the 2018 Post Utme Greenfield University Commerce examination.

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