Post Utme Esut 2017 Commerce Question 27

Practice objective / multiple choice question 27 from the 2017 Post Utme Esut Commerce examination.

Post Utme Esut 2017 Commerce Objective / Multiple Choice
Question 27 POST_UTME_ESUT • 2017 • COMMERCE • objective

A company is considering launching a new product. The product has a high potential for success, but it also has a high risk of failure. Which of the following is the best marketing strategy for the company?

Answer Options

A. The company should launch the product in a small market to test its viability.
B. The company should launch the product in a large market to maximize its potential.
Correct Answer C. The company should conduct market research to gather more information about the product's potential.
D. The company should not launch the product at all.
Correct Answer
C
Correct Option:
The company should conduct market research to gather more information about the product's potential.

About This Question

This is Post Utme Esut 2017 Commerce Question 27. It is one of the objective questions from the 2017 Post Utme Esut Commerce examination.

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