Post Utme Delsu 2019 Commerce Question 17

Practice objective / multiple choice question 17 from the 2019 Post Utme Delsu Commerce examination.

Post Utme Delsu 2019 Commerce Objective / Multiple Choice
Question 17 POST_UTME_DELSU • 2019 • COMMERCE • objective

A company's marketing strategy involves a 20% increase in advertising expenditure and a 15% decrease in sales promotion expenditure. What is the overall effect on the company's marketing mix?

Answer Options

A. The company's marketing mix will become more product-oriented.
B. The company's marketing mix will become more sales-oriented.
Correct Answer C. The company's marketing mix will become more promotion-oriented.
D. The company's marketing mix will become more price-oriented.
Correct Answer
C
Correct Option:
The company's marketing mix will become more promotion-oriented.

About This Question

This is Post Utme Delsu 2019 Commerce Question 17. It is one of the objective questions from the 2019 Post Utme Delsu Commerce examination.

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