Post Utme Covenant University 2020 Commerce Question 14

Practice objective / multiple choice question 14 from the 2020 Post Utme Covenant University Commerce examination.

Post Utme Covenant University 2020 Commerce Objective / Multiple Choice
Question 14 POST_UTME_COVENANT_UNIVERSITY • 2020 • COMMERCE • objective

A company's marketing strategy involves the use of a mix of marketing research, advertising, and sales promotions. Which of the following is NOT a characteristic of a successful marketing strategy?

Answer Options

A. It is focused on the target market
B. It is flexible and adaptable to changing market conditions
Correct Answer C. It is solely dependent on marketing research
D. It is customer-centric
Correct Answer
C
Correct Option:
It is solely dependent on marketing research

About This Question

This is Post Utme Covenant University 2020 Commerce Question 14. It is one of the objective questions from the 2020 Post Utme Covenant University Commerce examination.

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