Post Utme Christopher University 2021 Commerce Question 16

Practice objective / multiple choice question 16 from the 2021 Post Utme Christopher University Commerce examination.

Post Utme Christopher University 2021 Commerce Objective / Multiple Choice
Question 16 POST_UTME_CHRISTOPHER_UNIVERSITY • 2021 • COMMERCE • objective

A firm's marketing strategy involves creating a unique selling proposition (USP) to differentiate its product from competitors. Which of the following is a characteristic of a USP?

Answer Options

Correct Answer A. It is a statement that highlights the benefits of a product.
B. It is a statement that highlights the features of a product.
C. It is a statement that highlights the price of a product.
D. It is a statement that highlights the quality of a product.
Correct Answer
A
Correct Option:
It is a statement that highlights the benefits of a product.

About This Question

This is Post Utme Christopher University 2021 Commerce Question 16. It is one of the objective questions from the 2021 Post Utme Christopher University Commerce examination.

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