Post Utme Bsu 2019 Commerce Question 27

Practice objective / multiple choice question 27 from the 2019 Post Utme Bsu Commerce examination.

Post Utme Bsu 2019 Commerce Objective / Multiple Choice
Question 27 POST_UTME_BSU • 2019 • COMMERCE • objective

A firm's marketing mix consists of four key elements: product, price, promotion, and place. Which of the following is a correct example of a product strategy?

Answer Options

A. Offering a wide range of products to cater to different customer segments
Correct Answer B. Focusing on a single product line to achieve economies of scale
C. Developing a new product to replace an existing one
D. Eliminating a product line to reduce costs
Correct Answer
B
Correct Option:
Focusing on a single product line to achieve economies of scale

About This Question

This is Post Utme Bsu 2019 Commerce Question 27. It is one of the objective questions from the 2019 Post Utme Bsu Commerce examination.

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