POST UTME BELLS UNIVERSITY 2022 Commerce | Objective

Practice these randomly selected questions to test your readiness.

Question 1
A firm is considering two different marketing strategies for promoting a new product. Strategy A involves a one-time advertising expenditure of ₦1,000,000, while Strategy B involves a monthly advertising expenditure of ₦100,000 for 10 months. If the firm expects to sell 10,000 units of the product, what is the total cost of each strategy?
A. ₦1,000,000
B. ₦1,100,000
C. ₦1,200,000
D. ₦1,300,000
Question 2
A company uses a transportation mode that involves the movement of goods by land, sea, and air. Which of the following transportation modes is being used?
A. Multimodal transportation
B. Intermodal transportation
C. Inland water transportation
D. Pipeline transportation
Question 3
A firm's marketing strategy is to increase its market share by 15% within the next 6 months. If the firm's current market share is 20%, what is the new market share after 6 months?
A. 35%
B. 25%
C. 30%
D. 40%
Question 4
A consumer purchases a product for ₦1,000 and pays a 5% sales tax. What is the total amount paid by the consumer?
A. ₦1,050
B. ₦1,045
C. ₦1,040
D. ₦1,035
Question 5
A firm's profit function is given by P(x) = R(x) - C(x). If the firm produces 20 units, what is the total profit?
A. ₦1000
B. ₦1500
C. ₦2000
D. ₦2500
Question 6
A company is considering two marketing strategies: Product Placement and Social Media Advertising. Product Placement involves partnering with popular TV shows to feature their products, while Social Media Advertising involves creating targeted ads on platforms like Facebook and Instagram. Which strategy is more likely to increase brand awareness among young adults?
A. Product Placement
B. Social Media Advertising
C. Both are equally effective
D. Neither is effective
Question 7
A company has a profit of ₦500,000 and a loss of ₦200,000 in two consecutive years. What is the net profit?
A. ₦300,000
B. ₦400,000
C. ₦500,000
D. ₦600,000
Question 8
A company is considering two different production processes for manufacturing a product. Process A requires an initial investment of ₦1,500,000 and has a variable cost of ₦500 per unit. Process B requires an initial investment of ₦2,000,000 and has a variable cost of ₦300 per unit. If the selling price of the product is ₦1,200 per unit, what is the break-even point for each process?
A. 1,000 units
B. 1,500 units
C. 2,000 units
D. 2,500 units
Question 9
A company's marketing strategy involves creating a brand identity that is unique and memorable. Which of the following marketing concepts is being used?
A. Product differentiation
B. Brand positioning
C. Segmentation, targeting, and positioning (STP)
D. Market penetration
Question 10
A consumer is considering purchasing a product from a company that has a reputation for producing high-quality products. The consumer has read reviews from other customers and has determined that the product is reliable and durable. However, the consumer is concerned about the potential risks associated with purchasing from a new company. Which of the following is a key consideration for the consumer?
A. The company's reputation for producing high-quality products
B. The consumer's ability to negotiate a favorable price
C. The consumer's ability to manage the risks associated with purchasing from a new company
D. The consumer's ability to secure a warranty for the product
Question 11
In a sole trade business, what is the primary advantage of using a sole trader structure?
A. Limited liability
B. Flexibility in decision-making
C. Easy to set up
D. No tax benefits
Question 12
A firm's cost function is given by C(x) = 2x^2 + 15x + 100. If the firm produces 25 units, what is the total cost?
A. ₦6250
B. ₦7500
C. ₦8750
D. ₦10000
Question 13
In a perfectly competitive market, the law of supply states that the quantity of a good supplied is inversely related to the price of the good. If the price of a good increases by 10%, what is the percentage change in the quantity supplied?
A. 5%
B. 10%
C. 15%
D. 20%
Question 14
A company's advertising strategy involves using social media platforms to reach its target audience. Which of the following advertising media is being used?
A. Print advertising
B. Electronic advertising
C. Digital advertising
D. Outdoor advertising
Question 15
A company has a share capital of ₦1,000,000, divided into 100,000 ordinary shares of ₦10 each. If the company issues 50,000 shares to the public at a premium of ₦5 per share, what is the total amount received from the public?
A. ₦500,000
B. ₦750,000
C. ₦1,250,000
D. ₦1,500,000

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