Post Utme Bells University 2020 Commerce Question 26

Practice objective / multiple choice question 26 from the 2020 Post Utme Bells University Commerce examination.

Post Utme Bells University 2020 Commerce Objective / Multiple Choice

Question 26 POST_UTME_BELLS_UNIVERSITY • 2020 • COMMERCE • objective

A firm's marketing strategy involves creating a unique selling proposition (USP) to differentiate its product from competitors. Which of the following is a characteristic of a USP?

Answer Options

Correct Answer A. It is a statement of the product's features and benefits

B. It is a statement of the product's price and quality

C. It is a statement of the product's target market

D. It is a statement of the product's life cycle

Correct Answer

Correct Option:

It is a statement of the product's features and benefits

About This Question

This is Post Utme Bells University 2020 Commerce Question 26. It is one of the objective questions from the 2020 Post Utme Bells University Commerce examination.

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