Post Utme Bells University 2018 Commerce Question 3

Practice objective / multiple choice question 3 from the 2018 Post Utme Bells University Commerce examination.

Post Utme Bells University 2018 Commerce Objective / Multiple Choice
Question 3 POST_UTME_BELLS_UNIVERSITY • 2018 • COMMERCE • objective

A marketing manager is considering two different advertising campaigns. Campaign A has a cost of ₦1,000,000 and is expected to generate ₦2,500,000 in revenue. Campaign B has a cost of ₦500,000 and is expected to generate ₦1,200,000 in revenue. Which campaign has a higher return on investment (ROI)?

Answer Options

A. 1.25
Correct Answer B. 1.6
C. 2
D. 2.5
Correct Answer
B
Correct Option:
1.6

About This Question

This is Post Utme Bells University 2018 Commerce Question 3. It is one of the objective questions from the 2018 Post Utme Bells University Commerce examination.

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