Post Utme Al Hikmah University 2021 Commerce Question 36

Practice objective / multiple choice question 36 from the 2021 Post Utme Al Hikmah University Commerce examination.

Post Utme Al Hikmah University 2021 Commerce Objective / Multiple Choice
Question 36 POST_UTME_AL-HIKMAH_UNIVERSITY • 2021 • COMMERCE • objective

A company's marketing strategy involves a mix of advertising and personal selling. Which of the following is a characteristic of personal selling?

Answer Options

A. It is a one-way communication process.
Correct Answer B. It involves a personal interaction between the seller and the buyer.
C. It is a mass communication process.
D. It is a low-cost method of promotion.
Correct Answer
B
Correct Option:
It involves a personal interaction between the seller and the buyer.

About This Question

This is Post Utme Al Hikmah University 2021 Commerce Question 36. It is one of the objective questions from the 2021 Post Utme Al Hikmah University Commerce examination.

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