Post Utme Al Hikmah University 2019 Commerce Question 26

Practice objective / multiple choice question 26 from the 2019 Post Utme Al Hikmah University Commerce examination.

Post Utme Al Hikmah University 2019 Commerce Objective / Multiple Choice

Question 26 POST_UTME_AL-HIKMAH_UNIVERSITY • 2019 • COMMERCE • objective

A firm's marketing strategy involves the use of a unique selling proposition (USP) to differentiate its product from those of its competitors. What is the primary purpose of a USP?

Answer Options

A. To increase the product's price

B. To reduce the product's price

Correct Answer C. To differentiate the product from those of its competitors

D. To increase the product's quality

Correct Answer

Correct Option:

To differentiate the product from those of its competitors

About This Question

This is Post Utme Al Hikmah University 2019 Commerce Question 26. It is one of the objective questions from the 2019 Post Utme Al Hikmah University Commerce examination.

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