Post Utme Abu 2018 Commerce Question 31

Practice objective / multiple choice question 31 from the 2018 Post Utme Abu Commerce examination.

Post Utme Abu 2018 Commerce Objective / Multiple Choice

Question 31 POST_UTME_ABU • 2018 • COMMERCE • objective

A company is considering two marketing strategies for its new product. Strategy A involves a high initial investment in advertising, but the product is expected to have a long shelf life and low maintenance costs. Strategy B involves a lower initial investment in advertising, but the product has a shorter shelf life and higher maintenance costs. Which strategy is more likely to result in higher profits?

Correct Answer A. Strategy A

B. Strategy B

C. Both strategies are equally likely to result in higher profits

D. Neither strategy is likely to result in higher profits

Correct Answer

Correct Option:

Strategy A

This is Post Utme Abu 2018 Commerce Question 31. It is one of the objective questions from the 2018 Post Utme Abu Commerce examination.

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