Post Utme Aaua 2017 Commerce Question 2

Practice objective / multiple choice question 2 from the 2017 Post Utme Aaua Commerce examination.

Post Utme Aaua 2017 Commerce Objective / Multiple Choice
Question 2 POST_UTME_AAUA • 2017 • COMMERCE • objective

A company is considering the introduction of a new product line. The product has a high fixed cost but low variable cost. Which of the following is the most appropriate pricing strategy?

Answer Options

A. Penetration pricing
B. Skim pricing
C. Bundle pricing
Correct Answer D. Value-based pricing
Correct Answer
D
Correct Option:
Value-based pricing

About This Question

This is Post Utme Aaua 2017 Commerce Question 2. It is one of the objective questions from the 2017 Post Utme Aaua Commerce examination.

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